About Me

Who’s That Cat?🐾

How DataTabby Came To Be

I was browsing data analytics forums on Reddit one day and I noticed a trend. People who were new to something kept getting dismissed. Talked down to. Told to “just look it up” but never told how.

That day, I saw someone asking a simple question. “What is your advice to a person who is want to become a data analyst?” and people just telling him how stupid the question was. Something in me snapped. I couldn’t take it anymore. Exactly how to get started. From what to research, how to research, to where to research. What courses to take, in what order. What kinds of projects actually matter and why. I was heated. And I stayed heated.

The very next week, I started DataTabby. Because someone had to learn out loud. Someone had to show people it was okay to be new, and show them what the journey actually looked like from the inside.

That someone was going to be me.

Who Am I?

I’m the person in the back of every webinar asking “okay but what about the mom and pop up the street?”

I attend the webinars, read the research, dig into the technology, and then I translate it. Not into textbook language. Into plain English that actually helps you do something with it. Because if I can explain it simply, I’ve mastered it well enough to pass it on. That’s my thing. That’s always been my thing.

I’m not here to impress you with jargon. I’m here to open doors so you can get back to the work only you can do.

Who DataTabby is For

DataTabby is for everyone.

For the baker that you work with who sells her baking on the side. She can look at a casserole, tell you exactly what’s in it, and recreate it better than the original. Everyone she’s ever worked with knows she’s good. They come back, they send referrals. But she doesn’t know how to reach new ones. Technology isn’t her specialty at all and she doesn’t have time to make it her specialty.

She is already amazing. DataTabby’s job is to simply open the door and let people see her.


DataTabby is for that guy you know who is at the top of his field. His work is specialized, constantly evolving, and requires an extraordinary level of trust. He can demonstrate that expertise effortlessly. What he doesn’t have is time. He has just enough time to put something on the internet. But not enough time to research what it should look like, track who’s finding him, or figure out why they’re leaving.

DataTabby takes over his window to the world so he can keep doing what he does best

aama in a box